We've said it all - who we are and what we're looking for.

But it's not like everyone will now come running to us, eager to be our clients. Especially not the Swedes (if we've gotten to know them well so far, and we believe we have).
We've sat down
and made a plan.

We've said it all - who we are and what
we're looking for.

We've sat down
and made a plan.
But it's not like everyone will now come running to us, eager to be our clients. Especially not the Swedes (if we've gotten to know them well so far, and we believe we have).
But it's not like everyone
will now come running
to us, eager to be our
clients. Especially not
the Swedes
But it's not like everyone
will now come running
to us, eager to be our
clients. Especially not the
Swedes (if we've
gotten to know them
well so far, and we
believe we have).
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Let's make it clear right away; this isn't the first time we've had big plans. 

The entire HOOLOOVOO journey consists of a series of successful plans and a few ideas that failed. One of those ideas brought us Marijana. About our plans that came short - another time (it's our thing, we do speak about failures).

What's important here is that we got to know Marijana well and found a way to collaborate anyway. Now, she is writing this website.
“Is it OK to say that I laughed so much while working on this website?

HLV is exactly as they write about themselves (I should know, been stalking them for years and now I work with them every day).

I love the way they write and talk, their humour… Siniša, HLV Brand Writer, told me this sounds like I was doing homework as a first grader on a topic “what I love about my friends”.

But really, I love that they are down to earth. A tech company that talks the way anyone can understand. No BS. They are relaxed and informal, but the job is always well done. With lots, and I mean lots of humour. Everyone's been open to my feedback, ideas, proposals. I felt like part of HLV from day one.“

Marijana
Kandić

our unplanned for
partner and consultant, whatever that means.

Remember this?

In two years, 60 PEOPLE IN HLV WILL WORK FOR 2-5 NEW CLIENTS FROM SWEDEN who are culturally similar to HLV and who will bring challenging projects, engaging and good quality cooperation and work-life balance.
Maybe we are not good at planning in weeks, but in years - keep reading…

The plan

The plan

Pre-sales:
Strong sales team this year- functional expert team by the end of Q4 2023. In progress. 
Client attraction through our brand -50% of people in IT in Sweden know of HLV and have positive opinion about HLV in the next 2 years.
Sales:
Getting new clients through deep knowledge of the Swedish market.
Affiliate marketing - a new client referral program and development of a network of contacts that can lead to new biz.
Post-Sales:
Complete dedication to each client.

These are Peđa's words.

He is our CEO.
In fact, we have no clue how to acquire new clients. We're probably the only outsourcing company that doesn't have a sales department or where the owner isn't involved in sales. We've never known how to do sales. The clients we have mostly came through referrals. Not dealing with sales allowed us to have full focus on ourselves, the way we work, and how we organize the company. We believed that doing a good job was the most important thing, and that projects would come naturally. And that's how it happened. We reached over 160 employees that way.
These are Peđa's words, he is our CEO.
However, now is the time to actively engage in attracting new clients. So, this strategy brings a significant change to HLV – we are establishing a sales department.

Sales & Brand

Sales & Brand
Sales
For this job, we want a team of experienced professionals. Even better, a team of professionals with relevant contact networks and a relevant experience.
Brand
50% of people in IT in Sweden know of HLV and have positive opinion about HLV in the next 2 years.
Channels
Sales website dedicated to Swedish market (by the end of Q3), continuous communication of HLV through different channels, promotional activities/campaigns and presence on relevant events and gathering places in Sweden.
Sverige!
Getting new clients through deep knowledge of the Swedish market!
Complete dedication to each client: 
New client onboarding plan which guarantees fast formation of a quality team of mostly seniors
We do not shuffle people from project to project or from client to client, except at developer’s request
A smaller number of clients guarantees we can focus on each one of them
Delivery organization as the guarantee of that focus
Post-sales is key!
Remember this: "Through relationships of mutual trust and respect, we ensure business success for all the people working at HLV, clients, and HOOLOOVOO"? Or when we commit to our client's goals as if they were our own? That's what we're talking about.

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